Phoenix SEO Workshop
Phoenix Internet Marketing Workshop
Oct 10 ~ Oct 14, 2011
SEO ~ Search Engine Optimization
SNM ~ Social Network Marketing
SMM ~ Social Media Marketing
IMS ~ Internet Marketing Synergy
Location: Phoenix
Who Should attend:
- Small Business Owners
- Consultants
- PR Firms
- Agents
- Doctors
- Lawyers
- Web Designers
- Graphics Artists
- Authors
- Artists
- Musicians
- College Students
- Anyone who needs to promote their products or services
Why attend:
- To learn or refresh your skills
- Learn how to use:
- SEO ~ Search Engine Optimization
- SNM ~ Social Network Marketing
- And More…
- SMM ~ Social Media Marketing
- YouTube
- StumbleUpon
- Digg
- And More…
- PR ~ Public Relations
- On line Press Releases
- Creating Press Rooms
- Media Relations
- Media Training
- Media Interviews
- Writing Articles
- Creating Media Buzz
- And More…
The topic of each workshop is Internet Marketing, of course. But, in each city there is also a sub- topic.
For Instance, in TV shows, when there is a plot within a plot. So, in the city of Phoenix, our examples and sub-topic will focus on:
- Personal Branding
- Building Personal Branding through
Internet Marketing is a balancing act. You need to find the fine line
between the need for good, quality content, written in a way the search
engines like, while at the same time, not creating content which your visitors do not want
to read. - Personal Brand building through Social
Networking requires work and the use of tools which allow you to build
relationships, which is why Social Networks are used. - Using Social Media to build a Personal
Brand is the process of creating good quality content in the form of podcast,
video, as well as other outlets like Internet radio.
- Building Personal Branding through
- Building a Professional Persona
- Building a Professional Persona is to
take a business professional, such as a Doctor or Lawyer, and make their name a “household name.”
- Building a Professional Persona is to
- Internet Marketing needs of PR Firms
- Internet Marketing needs of Ad agencies
- Internet Marketing needs of Authors
This is a powerful 5 day workshop with a combination of hands-on and hands-off sessions. You can buy a la cart, but your most productive and affordable opportunity is to take advantage of the full 5 day all access workshop. This has huge bonuses!
Below is a general breakdown of the major blocks of sessions. To see more details, click on the particular day’s header you are interested in to see that day’s full agenda:
| Day 1 ~ SEO 101Basic & Intermediate |
Day 2 ~ SEO 201Advanced | Day 3 ~ SNMSocial Network Marketing | Day 4 ~ SMM Social Media Marketing |
Day 5 ~ IMS Internet Marketing Synergy |
| Basic SEO Skills | SEO Power User | Profile Optimizing | Media Creation | Putting It All Together |
| Lunch with Speaker | Lunch with Speaker | Lunch with Speaker | Lunch with Speaker | Lunch with Speaker |
| Intermediate SEO Skills | Advanced SEO Skills | Power Networking | Media Tools and Dist. | IMS Secrets |
| Hands-on Session | Hands-on Session | Hands-on Session | Hands-on Session | Hands-on Session |
Bonus Deals:
SEO 2 Day Bundle $1197.00
Social Marketing Bundle $1359.00
5 Day ALL Access DAY Pass $3,400.00
| Phoenix | |
| Workshop Specialty |
PR Firm – Persona Building – Author |
| In each workshop we will slightly angle the information to a specific industry with the use of examples and case studies, as well as tools, tricks and tips to help. As an example, in the Phoenix workshop, I will angle the workshop toward helping PR firms build the very special skills needed in the Public Relations field. Which also fits with the other topic, Persona Building for authors. This would help both Authors and the PR firms that often represent them. | |
Day 1 |
SEO 101 |
| 8:30 – 9:00 | Intro to the day |
| 9:00 – 10:30 | SEO BasicsDo you know:
|
| 10:45 – 12:00 | SEO Intermediate Do You Know:
|
| 12:00 – 1:00 | Lunch, Speaker TBA – Lunch and speaker fees $50.00 |
| 1:15 – 2:30 | Guest speaker
|
| 2:45 – 4:00 | SEO advanced 101
|
| 4:00 – 5:00 | SEO 101 Tricks and Tips
|
| 5:30 – 8:30 | Evening with TBA (Hands on workshop) $279.00. You need a WiFi ready laptop TBA |
| Register for this workshop | |
Day 2 |
SEO 201 |
| 8:30 – 9:00 | Intro to the day |
| 9:00 – 10:30 | SEO 201 Building blocks
|
| 10:45 – 12:00 | SEO 201 Intermediate skills building
|
| 12:00 – 1:00 | Lunch with George Brown - WordPress – Lunch and speaker fees $50.00
|
| 1:15 – 2:30 | Guest Speaker TBA |
| 2:45 – 4:00 | SEO 201 Advanced Skills
|
| 4:00 – 5:00 | SEO 201 Tricks and Tips
|
| 5:30 – 8:30 | Evening with George Brown (WordPress Hands-on workshop) $279.00. You need a WiFi ready laptopThis is a hands-on workshopIn this workshops you will be able to buy a domain, buy a hosting plan, and set-up WordPress.In this powerful hands-on program you will leave with a finished WordPress website. In this workshop you will learn:
|
| Register for this workshop | |
Day 3 |
SNM (Social Network Marketing) |
| 8:30 – 9:00 | Intro to the day |
| 9:00 – 10:30 | SNM Building blocks
|
| 10:45 – 12:00 | SNM Intermediate skills building – Building a Persona
|
| 12:00 – 1:00 | Lunch with Guest – Lunch and speaker fees $50.00
|
| 1:15 – 2:30 | Guest Speaker TBA |
| 2:45 – 4:00 | SNM Advanced Skills
|
| 4:00 – 5:00 | SNM Tricks and Tips
|
| 5:30 – 8:30 | Evening with Guest Speaker – (Hands-on workshop) $279.00. Includes dinner Course Requirements: Laptop computer with WiFi capability. It seems everyone is talking about FaceBook, Twitter, LinkedIn and dozens of other Social Networking sites, but where do you begin? This 3-hour hands-on crash course will introduce you to the top 5 Social Networks, walk you through creating a blog account, teach you how to use automated tools to enhance your Blogging experience, and help you figure out how it all fits together. Participants in this session will leave with 5 social network profiles, all stitched together, to create an online persona for marketing, and a plan for the next 30 days to create an ongoing system. If you’re baffled by all the options out there, this course will help you make sense of it all. (Course Requirements: Laptop computer with WiFi capability.) |
| Register for this workshop | |
Day 4 |
SMM (Social Media Marketing) |
| 8:30 – 9:00 | Intro to the day |
| 9:00 – 10:30 | SMM Building blocks
|
| 10:45 – 12:00 | SMM Intermediate skills building
|
| 12:00 – 1:00 | Lunch with TBA – Lunch and speaker fees $50.00 |
| 1:15 – 2:30 | Guest Speaker TBA |
| 2:45 – 4:00 | SMM Advanced Skills
|
| 4:00 – 5:00 | SMM Tricks and Tips
|
| 5:30 – 8:30 | Evening with TBA (Hands-on workshop) $279.00. Includes dinner You need a WiFi ready laptopIn this intensive evening session, you will learn how to write the content with one of the most sought after copywriters in the world. Don’t miss this power packed session. You will be writing at an entirely new level when you have completed this intense 3 hour course. |
| Register for this workshop | |
Day 5 |
Synergize Internet Marketing |
| 8:30 – 9:00 | Intro to the day |
| 9:00 – 10:30 | Synergize IM Building the whole packageNow that you have learned the building blocks, SEO, SNM, and SMM. You are now ready to create an all inclusive internet marketing plan. Learn the problems of thinking one dimensionally if you are a social marketer. Often I hear, “Who cares if I am at the top of Google”? If you believe in SEO, then you get excited about being at the top of Google under your key phrases, but you wonder why you are not converting visitors, and why you do not have that many visitors.In this session, you will learn how to get the best of both worlds, attack the marketing from a warfare approach, you do not need to just have the best SEO, or the traffic of a Social Marketing guru. You need Internet Marketing Synergy. Actively find new clients through Social Media, yet passively inform them that you are the best when they also find you at the top of Google. |
| 10:45 – 12:00 | Synergize IM Step by Step 1 year plan
|
| 12:00 – 1:00 | Lunch with TBA – Lunch and speaker fees $50.00 |
| 1:15 – 2:30 | Guest Speaker TBA |
| 2:45 – 4:00 | Synergize @ the next level
|
| 4:00 – 5:00 | Creating a team
|
| 5:30 – 8:30 | Evening with George Brown (Hands-on workshop) $279.00. Includes dinner. You need a WiFi ready laptopThis is the closing session and will encompass all you have learned. You will execute it all in this hands-on workshop.Use what you’ve learned under the direct advice of an Internet Marketing coach. |
| Register for this workshop | |
| Day | Search Engine Optimization | |||
| 1 | SEO 101 The Basics Plus a little more | $ 295.00 | ||
| Lunch with … Day 1 | $ 47.00 | |||
| Evening with … Day 1 | $ 297.00 | |||
| SEO 101 Day 1 ALL ACCESS | $575.00 | |||
| 2 | SEO 201 “Advanced SEO” | $ 495.00 | ||
| Lunch with George Brown Day 2 | $47.00 | |||
| Evening with George Brown WordPress Day 2 | $ 297.00 | |||
| SEO 201 Day 2 ALL ACCESS | $755.00 | |||
| SEO Day Time Only Combo Package | $ 795.00 | |||
| SEO ALL ACCESS PASS | $1197.00 | Good Deal | ||
| Social Marketing | ||||
| 3 | SNM (Social Network Marketing) | $495.00 | ||
| Lunch with George Brown… Day 3 | $ 47.00 | |||
| Evening with George Brown… Day 3 |
$297.00 | |||
| SNM Day 3 ALL ACCESS | $755.00 | |||
| 4 | SMM (Social Media Marketing) | $495.00 | ||
| Lunch with … Day 4 | $47.00 | |||
| Evening with … Day 4 | $297.00 | |||
| SMM Day 4 ALL ACCESS | $755.00 | |||
| Social Package Day time Only | $ 975.00 | |||
| Social Media ALL ACCESS | $1359.00 | Great Deal | ||
| Internet Marketing Synergy | ||||
| 5 | IMS (Internet Marketing Synergy) | $ 595.00 | ||
| Lunch with George Brown IMS Day 5 | $47.00 | |||
| Evening with George Brown Day 5 | $297.00 | |||
| Entire Packages | ||||
| All 5 Days – Daytime only | $ 2354.00 | |||
| Platinum Package with ALL ACCESS |
$ 3400.00 | Save $700.00 | ||